George at Asda news and archive

Bonmarché taps Helen Connolly as Chief Executive Officer

Bonmarché has appointed a new Chief Executive Officer following the departure of its former CEO, Beth Butterwick last Decemeber. The value fashion retailer has named Helen Connolly, senior buying director for George at Asda, to succeed Butterwick. Connolly is set to take up her new role at Bonmarché later this year, and "a further announcement...

Apparel

Barbara Hulanicki at Asda

Barbara Hulanicki, Founder of the global fashion phenomenon Biba in the 1960s, has partnered with George at Asda to create a new collection for Autumn/Winter 2010. Staying true to her design philosophy to make high fashion affordable, Hulanicki’s pieces will be on sale from £8. Biba, now owned by House of Fraser, launched under the same premise...