Startup tech company Thalmic Labs has rebranded itself as North to sound more like a fashion and lifestyle brand. The rebranding comes just after the company launched Focals, its augmented reality glasses that are the latest iteration of wearable tech. With the wearable tech field growing and smartwatches becoming an integral part of most...
Oct 25, 2018
Antwerp - From here on out, the term technology will be synonymous with Antwerp. Last weekend the SuperNova festival took place for the very first time, an event displaying the future of technology, proving that the fashion world, too, is no stranger to the ever-growing wave of digitalization. From flying cars to cocktail-mixing robots, from...
Oct 5, 2018
Intel is closing its wearables division. In fact, the microchip developer already quietly closed much of its wearable lines in July, although it has yet to make a full announcement to the press. For those who are not familiar with Intel, if you own a Mac or any Apple device you will be privy to Intel's technology. In 2014 the company acquired...
Aug 1, 2017
London - A new survey by Gartner shows wearable devices need to be more useful for widespread consumer adoption. Their compelling findings show the abandonment rate of smartwatches is 29 percent, and 30 percent for fitness trackers, because people do not find them useful, they get bored of them or they break, according to Garner Inc. Abandonment...
Dec 8, 2016
New York accessories company Kate Spade is to launch a wearable tech collection that will be available from November this year. The collection will feature a smartwatch, a bangle tracker and silicone tracker, with prices set to range from 125 to 250 dollars at retail. The collection will initially be sold on the company's website and specialty...
Aug 23, 2016
Wearable tech is about to become more fashionable as American denim giant Levi's is to trial a new smart jacket with Google. The new partnership between the world's leading multinational technology company and Levi's is to see its first product collaboration launch for spring summer 2017. Levi’s Commuter x Jacquard by Google Trucker Jacket The...
May 23, 2016
Ralph Lauren is set to unveil its latest foray into the world of wearable tech today during the opening day of the US Open: the Polo Tech Shirt, highlighting the debut of the global sporting event being used as a platform to launch a collection of wearable products. The new Polo has sensors knitted into the core of the shirt which read its...
Aug 25, 2014
The next new innovation in the fashion industry is undoubtedly wearable technology. And its not just the sportswear giants like Nike and Adidas who are keen to bring new products to consumers but also tech companies themselves, like Apple, Intel and Google, or online conglomerates like Amazon or Net-a-porter, or brands like Fossil and Under...
Jul 16, 2014