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Studio Mucci and ModCloth collaborate to show off plus-size summer looks

By Sara Ehlers

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Fashion

Studio Mucci, design firm brought to life by Amina Mucciolo, recently collaborated with ModCloth to bring attention to the plus-size fashion market.

Studio Mucci’s new lookbook was showcased by the collaboration with ModCloth, emphasizing all different sizes clothing and apparel. Amina Mucciolo, founder of Studio Mucci, decided to partner with ModCloth in order to share some of Studio Mucci’s summer looks. Designing a “Summer Fun Collection” for Studio Mucci, Mucciolo incorporated ModCloth’s vintage, chic style with Studio Mucci’s carefree vibe.

The idea behind teaming with ModCloth was due to their range in available sizes for the average woman. “The plus-size market is still extremely undeserved, so I’m grateful for places like ModCloth that offer fashion and whimsical clothing in a large range of sizes,” Mucciolo told LA Racked.

The luxury hand-made paper collection reflects pin-up, beachy, and ethereal styles. Overall, the collection showcases clothing that exhibits a fun, flirty element. The paper-decor pieces range in price from 12 to 75 dollars in price.

ModCloth, known for its vintage and classic pieces, displayed their summer-ready looks in the new collaboration. In the shoot, various pin-up styled dresses, graphic tees, and bustier tops were used to show off a feminine, edgy style. The San Francisco-based clothing brand was founded by Susan Gregg Koger and Eric Koger in 2002. The company has 201-500 employees currently and also has offices in Pittsburgh and Los Angeles.

ModCloth