Paige Denim to open store at the Grove next month

Paige Denim, a Los Angeles-based denim brand that brings sensibility and style to its jeans is expanding in its hometown. The local brand will add a new Los Angeles location at retail mecca The Grove next month.

The premium denim brand has been offering customers sneak peeks of their new location through their social media accounts. On Twitter, the brand tweeted, “Can you guess where our next store will be?” with a photo of the newest location stating “August 2015.” The new space at the Grove is set to arrive next month, although there is no confirmed set date. The boutique will be located next to Kiehl’s Since 1851, beauty and cosmetics skincare brand.

Paige Denim currently has two other Los Angeles locations, which will make the newest store it’s third. For SoCal residents, there is a Paige Denim location in Beverly Hills as well as in Brentwood. The Cali-based line also has three New York locations as well including Soho, the Meatpacking District, and the Upper West Side. The brand launched by Paige Adams-Geller in 2004. Adams-Geller created the namesake collection in order to combine style and utility into denim. Since then, the denim brand has grown into its own effortlessly “cool” style. Although the brand currently only has five retail locations, the brand’s collection is retailed at other stores such as Ron Herman, Bergdorf Goodman, and Harvey Nichols.