After a successful launch in 63 stores in California in June, Guess and I:CO are expanding their recycling program “Resourced” to the rest of the United States. “Resourced” encourages customers to extend the life of their clothing and shoes by providing them with a 15 percent discount if they bring 5 or more used items of clothing and footwear...
Oct 24, 2018
Guess has partnered with I:CO, short for I:Collect, a global solutions provider and innovator for the collection, certified sorting, reuse and recycling of used apparel and footwear, to launch a wardrobe recycling program. The program, “Resourced”, the company said, was launched in California on June 18, 2018, with a plan to expand it to all...
Jun 19, 2018
London - 7.5 percent of the global fashion industry have signed the Global Fashion Agenda's 'Call to Action for a Circular Fashion System', committing to accelerate the transition to a circular fashion system. 64 leading fashion companies and corporations have signed the commitment letter, which represents a total of 143 brands and account for...
Jul 10, 2017
London - Following in the footsteps of its parent company H&M, high street retailer Cheap Monday has launched a new initiative encouraging consumers to recycle their unwanted garments in exchange for in-store discount voucher, known as the C/O Cheap Monday Project. Cheap Monday launches new recycling project to drive sustainability awareness...
Mar 30, 2016
London - US denim giant Levi Strauss has expanded its clothing recycling initiative with I:CO to all its stores within Europe, beginning with the UK. The initiative, which encourages consumers to buy better and recycle more, was first introduced in the US in July, 2014. The project enabled consumers to recycle unwanted clothing and shoes to cut...
Mar 2, 2016
